Digital Marketing Center


Great Bay is partnering with the Digital Marketing Center to offer three applied learning opportunities: 

  • Inbound Marketing Training Certificate
  • Outbound Marketing Training Certificate
  • User Interface (UI) Design Certificate

Each course provides hands-on training and experience through partnerships with local businesses.  Completion of the courses prepares students to take the Google AdWords or Analytics certification exams required and become AdWords Certified. 

For more information on class schedules and application process, visit:
Students applying:
Businesses seeking free services:

Digital Marketing Certificate Programs

In the Digital Marketing Certificate programs you will:

  • generate leads and boost sales by attracting your specific target market through multiple channels.
  • drive traffic to your website and make a good first impression.
  • improved the user experience of your website on all platforms.

Topics include:

  • Social media management
  • Optimizing the mobile experience
  • Leveraging dynamic video channels
  • Tracking advertising campaign ROI
  • Developing compelling calls to action
  • Improving Search Engine Optimization (SEO)
  • Converting prospect visitors into leads and sales
  • Leveraging pay per click advertising (PPC)
  • Managing limited budgets across multiple channels


Still not sure?

Learn more about the Digital Marketing Center program by contacting the Business and Training Center.